{"id":6496,"date":"2025-02-27T23:41:57","date_gmt":"2025-02-27T23:41:57","guid":{"rendered":"https:\/\/probance.com\/?page_id=6496"},"modified":"2025-02-28T00:16:48","modified_gmt":"2025-02-28T00:16:48","slug":"le-cas-artemiranda","status":"publish","type":"page","link":"https:\/\/probance.com\/fr\/clients\/le-cas-artemiranda\/","title":{"rendered":"Le cas Artemiranda"},"content":{"rendered":"

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Le cas Artemiranda<\/h1>\n

\u00ab\u00a0En tant que client, vous aimez vous sentir pris en charge, et chez Probance, vous le faites tr\u00e8s bien.\u00a0\u00bb<\/span><\/h2>\n

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Artemiranda a cherch\u00e9 \u00e0 retranscrire l’exp\u00e9rience d’achat d’un magasin physique \u00e0 un ordinateur.<\/h2>\n

Artemiranda est une entreprise familiale avec plus d’un si\u00e8cle d’histoire. Tout au long de son parcours, la proximit\u00e9 et le traitement personnalis\u00e9 avec chacun de ses clients ont \u00e9t\u00e9 ses valeurs primordiales. Transf\u00e9rer l’exp\u00e9rience d’achat d’un magasin physique au canal en ligne \u00e9tait l’une de ses priorit\u00e9s lors de son d\u00e9veloppement en ligne. Avec la digitalisation croissante du march\u00e9, l’entreprise cherchait \u00e0 reproduire cette exp\u00e9rience d’achat physique \u00e0 sa boutique en ligne. C’est l\u00e0 qu’intervient Probance, dont les automatisations et les recommandations de produits ont \u00e9t\u00e9 essentielles dans le processus.<\/p>\n

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4500<\/p>\n

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Produits<\/p>\n

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9<\/p>\n

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Cat\u00e9gories<\/p>\n

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37<\/p>\n

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Sous-cat\u00e9gories<\/p>\n

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Avant de s’associer \u00e0 Probance, Artemiranda menait ses campagnes d’e-mailing de mani\u00e8re enti\u00e8rement manuelle et sans automatisation. Bien qu’elle disposait d\u00e9j\u00e0 d’un syst\u00e8me de recommandation de base sur son site, l’entreprise avait besoin d’une solution plus avanc\u00e9e pour am\u00e9liorer l’exp\u00e9rience de ses clients et optimiser sa strat\u00e9gie marketing.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,2_3″ make_equal=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb20px||20px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#D5DFDE\u00a0\u00bb custom_padding=\u00a0\u00bb40px|20px|40px|20px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]Entreprise<\/strong>
\nArtemiranda<\/p>\n

Secteur<\/b>
\nBeaux-arts<\/p>\n

Plateforme d\u2019e-commerce<\/strong>
\nPrestashop<\/p>\n

Offre<\/b>
\nEssentials We Do It All<\/p>\n

Sc\u00e9narios activ\u00e9s<\/strong>
\nAlerte Nouveau Produit
\nAlerte R\u00e9duction
\nBack in stock
\nPanier Abandonn\u00e9
\nCross-sell
\nPost-visite
\nRe-sell[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_3″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_enable_color=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text quote_border_color=\u00a0\u00bb#AABAC7″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font_size=\u00a0\u00bb23px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb quote_text_align=\u00a0\u00bbcenter\u00a0\u00bb background_color=\u00a0\u00bb#D5DFDE\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_padding=\u00a0\u00bb20px|70px|20px|70px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

\u00ab\u00a0Probance est un outil enti\u00e8rement int\u00e9gr\u00e9 \u00e0 notre projet d’entreprise. Personne ne consid\u00e8re d’autres options. En fait, nous avons des projets sur la table pour d\u00e9velopper avec vous.\u00a0\u00bb<\/p>\n

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Depuis l’impl\u00e9mentation de Probance, Artemiranda a observ\u00e9 une am\u00e9lioration significative de ses m\u00e9triques marketing. En quelques semaines, ils ont pu observer un changement de tendance clair.<\/p>\n

L’automatisation a permis \u00e0 l’\u00e9quipe marketing de gagner du temps et des ressources pour se concentrer sur des strat\u00e9gies plus cr\u00e9atives et \u00e0 plus fort impact.<\/p>\n

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Artemiranda a trouv\u00e9 en Probance une solution compl\u00e8te pour aller au-del\u00e0 de la simple automatisation des courriels.<\/h2>\n

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\"\"
Automatisation du marketing par email<\/strong>
avec un outil permettant d’envoyer des emails personnalis\u00e9s et pertinents, bas\u00e9s sur le comportement et les pr\u00e9f\u00e9rences des clients.
<\/span><\/div>\n

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\"\"
Recommandations personnalis\u00e9es<\/strong>
mise en place d’un algorithme intelligent sugg\u00e9rant des produits aux clients selon leurs int\u00e9r\u00eats et comportements pass\u00e9s.
<\/span><\/div>\n

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\"\"<\/strong>
Sc\u00e9narios marketing automatis\u00e9s et pr\u00eats \u00e0 l’emploi<\/strong>
comme le rappel de panier abandonn\u00e9, le remarketing post-visite, sc\u00e9nario de vente crois\u00e9e…
<\/span><\/div>\n

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\u201cEn impl\u00e9mentant Probance, nous avons constat\u00e9 que les recommandations g\u00e9n\u00e9r\u00e9es parl’algorithme \u00e9taient pr\u00e9cises, ce qui estimpressionnant<\/strong>. De plus, apr\u00e8s avoir ajust\u00e9 la fr\u00e9quence et la p\u00e9riodicit\u00e9 des envois, les taux d’ouverture sont actuellement excellents. Nos clients sont merveilleux et fid\u00e8les, ils nous font confiance et ouvrent nos emails. Gr\u00e2ce \u00e0 Probance, cette relation de quid pro quo s’est renforc\u00e9e et multipli\u00e9e.\u201d<\/p>\n

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\u00ab\u00a0En tant que client, vous aimez vous sentir pris en charge, et chez Probance, vous le faites tr\u00e8s bien.\u00a0\u00bb<\/h2>\n

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Avec plus de 100 ans d’histoire, Artemiranda a pour valeur fondamentale le traitement humain de ses clients. Ils se sont distingu\u00e9s en offrant un service o\u00f9 ils conseillent de mani\u00e8re proche et personnelle : ils connaissent les noms de leurs clients, leurs pr\u00e9f\u00e9rences et leurs diff\u00e9rents besoins. Cet engagement envers la proximit\u00e9 et la personnalisation se traduit parfaitement dans leur relation avec Probance. L’importance du traitement personnalis\u00e9 qu’ils re\u00e7oivent de Probance se traduit par une exp\u00e9rience de service client tr\u00e8s positive.<\/p>\n

\u00ab\u00a0L’outil fonctionne bien, le service client est optimal, et lorsque surgit un probl\u00e8me, vous le r\u00e9solvez rapidement. De plus, lorsqu’une suggestion est faite, elle est accept\u00e9e, \u00e9tudi\u00e9e et analys\u00e9e minutieusement. Si des doutes subsistent sur une suggestion, une interview est organis\u00e9e avec l’\u00e9quipe technique pour explorer les solutions possibles. La cl\u00e9 est d’avoir une volont\u00e9 de solution et chez Probance vous l’avez.<\/p>\n

\u00ab\u00a0Il y aura toujours beaucoup de machines et d’IA quiferont beaucoup de choses, mais l’\u00eatre humain est un \u00eatre social et nous aimons nous sentir pris en charge.\u00a0\u00bb<\/strong><\/p>\n

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Daniel Miranda<\/strong>
CEO of Artemiranda<\/p>\n

%22At Probance, they listen to the client a lot. It is essential to collaborate with companies that support you when you have a problem, with whom you know you will be accompanied throughout the journey.%22<\/p>\n

\u00a0\u00bb content_phone=\u00a0\u00bb<\/p>\n

Daniel Miranda<\/strong>
CEO of Artemiranda<\/p>\n

%22At Probance, they listen to the client a lot. It is essential to collaborate with companies that support you when you have a problem, with whom you know you will be accompanied throughout the journey.%22<\/p>\n

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Daniel Miranda<\/strong>
PDG d\u2019Artemiranda<\/p>\n

\u00ab\u00a0Chez Probance, on \u00e9coute beaucoup le client. Il est fondamental de collaborer avec des entreprises qui vous soutiennent lorsque vous avez un probl\u00e8me, avec lesquelles vous savez que vous serez accompagn\u00e9 tout au long du chemin.\u00a0\u00bb<\/p>\n

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Gr\u00e2ce \u00e0 la puissance de l’algorithme, Artemiranda recommande des produits dans ses automatisations comme le feraient ses experts.<\/h2>\n

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Avec l’algorithme de Probance, Artemiranda analyse les achats et visites web de ses clients, obtenant des recommandations aussi adapt\u00e9es et humaines que celles que proposeraient leurs propres experts, sans le temps et les efforts que cela n\u00e9cessiterait normalement.<\/p>\n

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Les avantages pour Artemiranda<\/h2>\n

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Recommandations intelligentes<\/strong><\/p>\n

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Personnalise les recommandations de produits pour chaque client selon leurs go\u00fbts et int\u00e9r\u00eats.<\/p>\n

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Engagement et accompagnement<\/strong><\/p>\n

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Des conseils sur mesure, des suggestions innovantes et la tranquillit\u00e9 d’esprit.<\/p>\n

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Fonctionnalit\u00e9s avanc\u00e9es<\/strong><\/p>\n

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Patrons de comportement, segmentation d\u00e9taill\u00e9e, flux de travail automatis\u00e9s et programmation des envois.<\/p>\n

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Le cas Artemiranda \u00ab\u00a0En tant que client, vous aimez vous sentir pris en charge, et chez Probance, vous le faites tr\u00e8s bien.\u00a0\u00bbArtemiranda a cherch\u00e9 \u00e0 retranscrire l’exp\u00e9rience d’achat d’un magasin physique \u00e0 un ordinateur. Artemiranda est une entreprise familiale avec plus d’un si\u00e8cle d’histoire. Tout au long de son parcours, la proximit\u00e9 et le traitement […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2669,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-6496","page","type-page","status-publish","hentry"],"yoast_head":"\nLe cas Artemiranda - Probance<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/probance.com\/customers\/the-artemiranda-story\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le cas Artemiranda - Probance\" \/>\n<meta property=\"og:description\" content=\"Le cas Artemiranda "En tant que client, vous aimez vous sentir pris en charge, et chez Probance, vous le faites tr\u00e8s bien."Artemiranda a cherch\u00e9 \u00e0 retranscrire l'exp\u00e9rience d'achat d'un magasin physique \u00e0 un ordinateur. 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