5
Classifieds &
Marketplaces
Optimize Experiences
for Buyers and Sellers
Keeping up with a moving inventory of buyers and sellers shouldn’t be so much work. It should be easy to offer both communities experiences that are seen as a service.
Probance for Classifieds & Marketplaces gives you personalized marketing with no limits. Automated marketing that’s on par with the biggest classifieds sites, job boards and dating sites. Now use every interaction with buyers and sellers to improve their satisfaction, and your revenue.
- Easy-to-use
- Customized to your business
- Able to deliver real revenue boosts
- Set-up in record time
- As affordable as entry-level email platforms
Full Operational Control
With the Probance Classifieds & Marketplaces, you take full control of the running of your platform.
You’ll find your platform easy to manage with messaging templates, plus analytics such as scoring, KPIs, dashboards and reports.
Take full operational control of your scenarios and newsletters, and carry out your own A/B testing.
Details that Make the Difference.
To a customer it’s simple – an sms reminder, a personalized product recommendation – and it definitely boosts sales. But it takes a lot of data and detail to get right.
The Probance AI handles it all, delivering personalized marketing with measurable results.
Here are a few examples:
A daily message from a classified site sent to a buyer
Subject refers to a specific listing
– A relevant subject line is the biggest reason why people open emails and newsletters.
– Many other solutions simply insert images into messages using tags and can only use a generic subject line.
– Probance leverages a complete view of your available offers and sorts the most relevant.
Result?
Up to 50% average open rates.
Message finds listings that interest the reader
– Probances AI analyzes user behavior to find the most pertinent listings for that reader.
– Probance has a complete and up-to-date view of your available offers and sorts all relevant.
Result?
Over 35% more click throughs. No tedious configuration.
Listing details configured to suit
– Listings showcased can include whatever details you configure (photo, changed price, popularity, new listing, etc.)
Result?
Over 35% click through rate. Improved buyer engagement. Better performance for sellers.
Perfect timing on the remarketing message
– With analysis of buyer behavior and A/B testing, Probance learns the best time to remarket by category.
Result?
Boost total revenue from all marketing scenarios by 50% or more.
Number of recommended listings can vary
– Fully-configurable, responsive-design templates ensure best visual results. Every time.
Result?
No need to create variations of message templates.
Subject refers to a specific listing
– A relevant subject line is the biggest reason why people open emails and newsletters.
– Many other solutions simply insert images into messages using tags and can only use a generic subject line.
– Probance leverages a complete view of your available offers and sorts the most relevant.
Result?
Up to 50% average open rates
Message finds listings that interest the reader
– Probances AI analyzes user behavior to find the most pertinent listings for that reader.
– Probance has a complete and up-to-date view of your available offers and sorts all relevant.
Result?
Over 35% more click throughs. No tedious configuration.
Listing details configured to suit
– Listings showcased can include whatever details you configure (photo, changed price, popularity, new listing, etc.)
Result?
Over 35% click through rate. Improved buyer engagement. Better performance for sellers.
Perfect timing on the remarketing message
– With analysis of buyer behavior and A/B testing, Probance learns the best time to remarket by category.
Result?
Boost total revenue from all marketing scenarios by 50% or more
Number of recommended listings can vary
– Fully-configurable, responsive-design templates ensure best visual results. Every time.
Result?
No need to create variations of message templates.
- Subject refers to a specific listing
- Message finds listings that interest the reader
- Listing details configured to suit
- Perfect timing on the remarketing message
- Number of recommended listings can vary
Customer Journeys That Really Connect
Probance for Classifieds and Marketplaces starts with a complete set of best-practice marketing scenarios.
From there, you can create more by yourself. Getting you those solid results.
Optimize the Buyer Experience
Optimize the Seller Experience
Delight Your
Buyers and Sellers
Effortless User Engagement
Optimize the Buyer Experience
Welcome
Journeys
Favorited or
Basket Recovery
Favorites and
Recommendations
Buyer Advice
Newsletters
Post-Visit
Remarketing
Optimize the Buyer Experience
Seller Onboarding
Basket Recovery
Post-Visit
Remarketing
Subscription or
Listing Renewal
Weekly Activity
Summary and
Seller Advice
Delight Your Buyers and Sellers
New Listings
Alerts
Price Drop
Alerts
Promotions
Effortless User Engagement
Fully-Automated
Regular Newsletters
Connectors
Universal CMS and Data Support
Bespoke Integration for other CMS
Big-brand Multi-Channel Marketing Automation,
for the Price of an Email Platform?
That’s The Power Of Probance.
Probance delivers super-powered, super-smart personalized marketing to small teams, fast and affordably.
How? Because we use AI to do everything. From the outset, our AI associates rich customer and product data, and crunches that data to optimize customer segmentation and scenarios. You get powerful personalized marketing for a fraction of the usual cost.
Anne Graignic
Head of Web Marketing, Ouest France Immo
“Probance has enabled us to better structure our CRM initiatives. We have greater precision which means increased personalization. And we’re fully independent – we don’t have to ask a developer to do anything.”
Discover how Probance boosts business
The Probance Difference
We’ve built a fully-automated platform from the ground up. Using our AI, we’ve automated the steps required to get a solution that’s customized to your business and personalized for your customers.
That means you get a full-powered marketing solution in radically less time, and for a fraction of the cost of equivalent campaign-management platforms.
Here’s how it works:
Phase 1
Deploy
Phase 2
Customize
We meet to understand your unique business and goals.
We capture all your customer and product data, and create a comprehensive data library.
Our AI analyzes all that data in just 36 hours.
The start of the personalization process.
You don’t have to do any integration or data preparation.
We configure your marketing scenarios or customer journeys, based on the results of our analysis.
We customize your interface to make it easy to read, and show you how it works.
Your marketing solution is fully customized and delivering results in days, not months.
Get Started
Get in touch to discuss your business challenges today.